Local SEO for Small Business

If you are a local business and are trying to score a higher ranking in search engines, Take 2 Market strives to help you in the process.

SEO Service

We can help you test and improve your websites SEO run by helping increase traffic and visibility to boost your online presence.

SEO Pricing

We have some of the most affordable SEO packages which can get your higher keyword ranking and traffic.

SEO Audit

One of the most common issue your site faces, an SEO audit can help you resolve it and boost your google ranking.

Local SEO

We create SEO strategy which is effective in your local market by helping promote your products and services to local customers.

Highly Customizable

Customizing your strategy to improve your SEO ranking is one of the best ways attracts the desired traffic.

Friendly Support

It is natural to receive queries and our friendly support team can help get the right advice for your SEO problems.

We Make Your Small-Business SEO Successful

SEO marketing is a booming business and your website can get lost in this web of websites. With our help your small business can see growth and success in your local market.

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investment

How Can Cottage Industries Ensure Financial Independence

A small scale industry and a cottage industry are only limited to a certain amount of development. They are not meant to compete in the market with the business giants. The cottage industries are generally formed by taking small loans from the banks or investors and remain under debt with an amount to be paid every month, which becomes difficult if they are not doing good in the market. These cottage industries are formed out of curiosity and the need for implementing art and ideas of the individuals to get appreciated among the crowd. But since there are no marketing methods used by these industries, they do not expect high profits for their work. Sometimes the scarcity of demand results in collapsing of such home businesses. So what measure should be taken to ensure financial independence for the cottage industries as soon as possible?

Savings and harsh measures

measures

Commitment is required in saving some part of the savings for extreme times. Investing at least 20-25 percent of the profits with little interest can prove beneficial in generating extra capital, which can help is repaying the loan faster in one go. The harshest measures can be to start with repaying loans in the first few months without collecting any profit. This might seem troublesome in the beginning, but once the loan is repaid, all the profit can be freely enjoyed by the industry.

Planning for goals

It is important for the industry to plan future goals and checkpoints. It should understand the importance of creating their own benchmarks. If the progress for an industry stops, the revenue will slowly start to become insufficient with the growing needs. Planning of investment on different schemes and insurances is required. This will prevent any drastic losses during emergencies, and the decisions can be taken with a much cooler head.

 

Managing Risks

The industry should have liquid funds for any emergency. Contingency funds should be defined to work during the time of loss in the market to keep generating the goods. The idea is that the financial plans should not get hit by contingency during the blooming of the business. Job issues, health issues, repair, and renovation of physical assets are a few of the risks that can be solved with liquid funds.

Keeping track of investment

A good business needs a good investment plan to keep track of all the money business. The main focus should be on the fundamentals of loans and investments. Sometimes the finance becomes volatile, and the improper record on inbound and outbound transactions of funds can affect the business. Maintaining data for all transactions can help is saving unwanted expenses, and the loans can be paid off at the beginning of every month easily.

 

Influence Economy

How Small Businesses Influence Economy

Individual small businesses may not be as effective as the giants to help in the economy, but united, they create more opportunities and development altogether for the economy of a nation as well as their communities. Small businesses are the reasons for more employment and lower rates of products and services and should not be underestimated at any point. Small businesses are the results of solo, hard work, and creativity. It is the motivating tool of a nation which strives on being the best to exist. Here are the ways how small businesses influence the economy while encouraging innovation.

Local Impact

Small businesses do not aim towards dominating the world. Their motive is to provide a stable source of income to themselves as well as the locals by creating employment. They also support other small businesses budding around their community. With a closed customer base where everyone knows everyone, the communities come together to help each other. Small businesses also contribute to the local organizations like NGOs, sports teams, and events which improves the lifestyle of the locality to many levels.

GDP Impact

GDP Impact

While small businesses may not generate much revenue individually, altogether it contributes to the economy in a major way. They also contribute to generating more ideas and growth in the infrastructure and technologies and offer greater diversity to the overall economy. Also, not all small businesses remain small forever. The big giants that we witness today started small and eventually became the most benefiting sectors of the economy. They have been contributing to the economy since the very beginning, and it is necessary to address that.

Creates a vision

resources

The most important contribution that small businesses do is to encourage innovation and growth among all. If the generation stops at being served by a limited amount of industries, then the scope of new inventions dies. Small businesses keep the fire alive to strive for more among the people. The overall aim of humanity is to lead towards the betterment of society by sustainable advancements, and small companies are the foundation of it. The computer industry has taken giant leaps to the future in the past two decades with giants like Microsoft and Apple Inc.

Generates tax and resources

The small scale businesses are meant to produce more revenue for the economy. In the process of generating profit from the community, they are giving back the favor by paying more taxes and helping in community works. The small industries are quick to adapt to the changes and does not affect the economy if it falls or rises at a global level. Small business usually creates no harm to the economy of a nation. They are a very important part of the community and needs to be active to run the basics of development of humanity altogether.

 

 

Business Grow

How Social Media Can Help A Small Business Grow

If you are thinking of putting out an expensive advertisement on TV, hold that thought right there. Take a moment to consider social media marketing.  Now, if you are wondering how a social media account can help a business grow, they probably have no idea how to use it the right way. Here are the reasons that you might have missed to understand the true power of social media.

Connect with the audience

The first and foremost thing a social media platform with doing is get the word out. Since everyone is using one or the other social media platform whatever you post will get noticed by more people compared to the TV channels, and it has been proved. It will provide you the exposure that you need to create a market for your business. Take the help of your past customers to help spread the word out and in exchange, offer some goodies.

 

Social media has the biggest user base

The biggest phenomenon today is social media with platforms like Facebook, Instagram, Twitter, YouTube used by at least one person in every house. Facebook has 2.32 billion monthly active users, so why do you need to refer to anything else for your advertising. If at all, you are trying out something new, create an account, and post about your product every day with good pictures and information.

Cost-effective medium

The social media applications provide low-cost advertising features, which can save you a fortune as compared to TV advertisements. Since these platforms have a huge audience base, the chances of your content getting lost are huge. Take the help of these advertisement features to be on the front page of the users and tell them about your offers.

Social media is a two-way communication

two-way communication

With social media, you have the power to learn about the needs and demands of your consumers. You will get to know about their interests, and receiving feedback for your services becomes easy. You can ask your customers about the quality of your product or service and if they have any questions. This way, you will get to know your customers better to improve your business.

Social media users are active

Unlike any other platform, like billboards and televisions or your outlet, people are more actively using social media. That means the users are spending time on checking out things on the internet when they are on their devices. Whereas, in televisions, people have developed resistance to ads and often use the break time to bring popcorn or cleaning dishes. So they might miss your companies ad every time it is on TV. Whereas on social media, the case is different. They will scroll through their feed and will eventually find your advertisement, even twice a day.

 

 

 

 

 

Businesses

The Role of SEO in Small Businesses

Small Business needs to bud in this competitive environment, and there is no other way at present than the internet.  SEO is the reason for the companies to generate websites which are faster and easy to access among its competitions and guarantees an increase in conversion rates.  The people tend to fall for the websites which are on the front page of the search engines. SEO can build that awareness among the internet database and provide better ranking to their websites. For a small business, it is highly recommended to get SEO for their websites to make an impact over the internet and be a step ahead of the competitors. SEO plays several roles to benefit small businesses.

development

Efficient web development

SEO companies provide the facilities for generating a user-friendly website which can perform faster and more efficiently. SEO companies have advanced to new levels today and do more than, just creating value for your website. They also create the content for the users to keep them hanging in the website and learn more about the products or services. If the visitors for the website utilize more time for being on their page, it alerts the search engines to bring up the ranking for such websites. The SEO companies make sure that they serve justice to their clients while making the best web pages and content for them.

Generates customer database

 
SEO is the best source to increase customer traffic just using website optimization. A business becomes more successful only when the customer base increases. SEO provides efficient and affordable marketing. It is capable of bringing in the target audience in a matter of time by utilizing the algorithms used by search engines. It is the best option available in the market today to reach the maximum audience.

Better conversion rates

The websites handled by SEO companies experience higher conversion rates. Without it, the websites link just get lost in between thousands of similar links. SEO knows the needs of the people, and it develops content which is accessible first by the users on all kinds of platforms. If the website is user-friendly, it develops trust between the company and the customer. On the other hand, if the website is ineffective and crashes more often, the users then to lose patience and move on, even if the product is great.

Eliminates competition

Eliminates competition

The competition between the small companies serving the same demands of the market is huge. In such cases, only the companies with better service last long enough to be successful. To make a better future for the company, people invest in SEO to attract more customers. With everyone opting for SEO, the companies who fail to do so most probably die within a matter of time.

Builds reputation

When the users find the sites on the first page of their trusted search engines-Google, Yahoo, and Bing, they click on them without giving a second thought and believe whatever is displayed on the pages. It works just like the voting system, the websites with the highest traffic remains on to, and for obvious reason, the services are consumed at faster rates. Brand awareness is a necessary organ for the success of the company, and SEO provides just that.